political parties have suddenly found a new villain to
run against:China.
and Carly Fiorina in California to the House contests in
rural New York, Democrats and Republicans are blaming
one another for allowing the export of jobs to its
economic rival.
In the past week or so, at least 29 candidates have unveiled
advertisements suggesting that their opponents have been
too sympathetic to China and, as a result, Americans
have suffered.
“China is a really easy scapegoat,” said Erika Franklin
Fowler, a political science professor at Wesleyan
University who is director of the Wesleyan Media
Project, which tracks political advertising.
Polls show that not only are Americans increasingly
worried that the United States will have a lesser role
in the years ahead; they are more and more convinced
that China will dominate. In a Pew poll conducted in
April, 41 percent of Americans said China was the
world’s leading economic power, slightly more than
those who named the United States.
The attacks are occurring as trade tensions continue
and the United States is pressuring the Chinese
government to allow its currency to rise in value, a
central topic under discussion at the International
Monetary Fund meeting in Washington this weekend.
The ads are so vivid and pervasive that some worry they
will increase hostility toward the Chinese and complicate
the already fraught relationship between the two countries.
Robert A. Kapp, a former president of the US-China
Business Council, said that even though tensions had
flared in the past, he had never seen China used as
such an obvious punching bag for American politicians.
“To bring one country into the crosshairs in so many
districts, at such a late stage of the campaign, represents
something new and a calculated gamble,” he said. “I find
it deplorable. I find it demeaning.”
Not all of the ads are solely about China; a few mention
India or Mexico. A recent ad from Mrs. Boxer accuses
Ms. Fiorina, a former chief executive at Hewlett-Packard
of outsourcing thousands of jobs to Shanghai instead of
San Jose, Bangalore instead of Burbank,” and of “proudly
stamping her products ‘Made in China.’ ”
It is no accident that Democrats, in particular, have been
eying China as a line of attack. This spring, national
Democrats, including the House speaker, Nancy Pelosi
, began to encourage candidates to highlight the issue
after reviewing internal polling that suggested voters
strongly favored eliminating tax breaks for companies
that do business in China. The party first began emphasizing
the issue in a special election for a Pennsylvania House
seat in May, said Representative Chris Van Hollen of
Maryland, chairman of the Democratic Congressional
Campaign Committee.
Never mind that there is hardly any consensus as to what
exactly constitutes outsourcing and how many of the new
overseas jobs would have stayed in American hands. The
Democrats cite studies this year from the Economic Policy
Institute a liberal research organization, that assert three
million jobs have been outsourced to China since 2001
because of the growing trade imbalance.
But Republicans, backed by some academics,
say the number is much smaller. Indeed, Scott Kennedy,
director of the Research Center for Chinese Politics
and Business at Indiana University, said that most
of the jobs China had added in manufacturing through
foreign investment had come from Taiwan, Hong Kong
and South Korea,not from the United States. Still, some
Republicans clearly see the issue as potent,
and they are counter attacking with ads stating
that the Obama administration’s stimulus package
helped to create $2 billion in wind turbine technology
jobs in China, a claim the Treasury Department and
the American Wind Energy Association say is dubious.
Representative John A. Boehner, the House minority
leader, in a speech Friday in Ohio, blamed President
Obama and Ms. Pelosi for a “stimulus that shipped
jobs overseas to China instead of creating jobs
here at home.”
Evan B. Tracey, president of the Campaign Media
Analysis Group, which tracks political advertising,
said that “China has sort of become a straw-man
villain in this election” in a way that elicits
comparisons to the sentiments toward Japan in the
1980s over car manufacturing and Mexico in the
1990s over the North American Free Trade Agreement.
While China’s growth has slowed a bit recently, its
economy is still projected to surge by about 10
percent this year, continuing a remarkable three-
decade streak of double-digit expansion.
“In a lot of ways it’s a code word: ‘Let’s be mad at
China because then the voters will connect the dots
and say our manufacturing plants have been shut
down because of China, and all the unfair labor
practices, and throw on the fact that we’re basically
selling all our debt to China,’//” Mr. Tracey said.
Even as the ads play up Americans’ unease with the
threat posed by modern China, they often employ
outdated and almost cliché depictions.
In a new spot for Representative Joe Sestak, who is
running for the Senate in Pennsylvania, a gong clangs
as a narrator says of his Republican rival, Pat Toomey:
“He’s fighting for jobs — in China.”
An ad for Ryan Frazier, a Republican running for Congress
in western Colorado, shows Forbidden City-style doors
opening to reveal China on a world map, as the voiceover
criticizes the Democratic incumbent Ed Perlmutter, for
supporting cap and-trade legislation, which some
Coloradans believe will drive more manufacturing jobs
overseas.
Consultants from both parties are monitoring polling and
voter reaction to gauge the effectiveness of the ads and
to determine how long to continue showing them. Based
on the back-and- forth between candidates on the
campaign trail, the issue does not appear to be going
away anytime soon.
At a Senate debate in Connecticut on Monday night between
the Democrat Richard Blumenthal and the Republican Linda
E. McMahon, Mr. Blumenthal repeatedly tried to raise concerns
about the business practices of World Wrestling Entertainment
, the company in which Ms. McMahon served as chief executive.
A tense moment occurred when Mr. Blumenthal asked: Why
does Ms. McMahon’s company manufacture its popular action
figure toys in China, rather than here at home? She said it was
not her decision, but that of the toy company, and moved on.
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